Fake survey fraud poses a threat to data integrity and can compromise the validity of insights that drive business decisions. While avoiding survey fraud altogether is impossible, there are preventative strategies you can use to spot and block it.

How to block fake survey fraud to a fake survey scam, be sure to hover over any links provided in emails before clicking. This can help prevent the use of domain spoofing, which is used to trick users into believing they are visiting a legitimate company website. Additionally, make it a point to stay updated on current threats to ensure your security solutions are constantly working to keep you protected.

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Another way to spot a fake survey is to look for any inconsistencies with the responses provided. Fraudsters are usually in a hurry to complete the survey and may miss key details when answering questions. Try adding some attention grabbing questions to your survey that can flag fraudulent participants. These can include question logic and trap questions that only real respondents will be able to answer correctly.

Lastly, be sure to educate your employees to recognize and report any suspicious survey requests. Some survey scams are designed to harvest information from your employees, such as email addresses or passwords, so that they can steal confidential information and commit internal theft.

To mitigate the risk of a scammer stealing your employees’ credentials, you can also add a survey privacy warning that includes your company name, a link to your corporate website, and a statement about how your company protects your employees’ privacy. This can help to deter the most sophisticated hackers from targeting your organization.